Wednesday, February 20, 2013

deLaCour Genève unveils CITY CADET II "SUN AND LOVE"

deLaCour unveils CITY CADET II "SUN AND LOVE", a vibrant watch fueled by love and sun.  The dial is flamboyant no doubt, the sun's glittering rays pouring over a gleaming almost pulsating heart.
I have a feeling this baby stole the show - among the ladies - at deLaCour's January 21st-25th launch of its new collections.  The watch was in great company though, sharing the stage with Bichrono Rafaga, City Leap and an exclusive preview of the Tourbillon reflect.

Our lady in question has slimmed down a bit from its contemporaries in the  CITY collections.  This new look provides the dazzling timepiece with a more slender appearance while still maintaining a curvaceous figure. Dimensions of 42 x 41 x 12 mm provide a bold placement on wrist.  However it is not merely dimensions that draw eyes to watch but a striking combination of rose gold emblazoned with diamonds extending from bezel to lugs surrounding a dial of the deepest black. The blackness of dial is a well chosen backdrop to the vibrant red gems outlining its heart and diamonds set as a shimmering sun. Sun and heart serve the function as a dual time zone powered by an in house automatic DC 251.  A day and date are located at the 3 'o'clock position.

deLaCour is a relatively new watchmaking company unveiling its first Bichrono collection at Baselworld 2003. deLaCour is the success of three highly skilled individuals: CEO Alfred Terzibachia, Designer,  Pierre Koukjian and Louai Kuzbari - Financier/CFO.
In the last ten years, the company has unveiled a remarkable number of limited edition timepieces catering to stylistic preferences of individuals.  They have adopted the slogan "since tomorrow" - a very clever phrase for a watch company with a bright future.

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