Tuesday, September 30, 2008

Chopard's Masculine Side.

In just ten years, Chopard has been able to establish a powerful and definite masculine image for its mens watches and producing elegant male timepieces such as the Chopard Imperiale Chronograph. Chopard has managed to follow a path of success in both completely different directions. The feminine side of Chopard is in the ultra competent hands of Caroline Gruosi-Scheufele and Karl-Friedrich is active in establishing a successful male image. One of his responsibilities include developing a watch series to be presented at the yearly Mille Miglia (1000 mile car race) in Italy in which he is an enthusiastic participant. Karl quite aptly is a collector of watches and classic cars. He is also the supervisor of Chopard Manufacture in Fleurier, which celebrated its tenth anniversary in 2006.
This particular production init is able to develop watch movements entirely within its walls and currently produces a collection of precisn mechanical self-winding movements (equipped with a micro-rotor), and hand-wound movements (with four barrels), complications such as tourbillons or perpetual calenders as well as the cutting-edge chronograph movement which was presented last year. This year Chopard presented its L.U.C Regulator, the exceptional product of ten years of research and development.

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