|Seamaster Professional 300m Vancouver 2010 Olympics Watch|
In 2012 the demand for timekeeping precision is even greater with Omega's increasing ability to mark the time in smaller and smaller increments. In addition, Omega is responsible for compiling the data and statistics of the games and the hiring of expert data processing professionals. The highly efficient time keeping techniques of Omega has come a long way from the 1948 Olympics when Omega introduced the "Magic Eye" - a photo finish camera Omega pioneered for sports.
No sign of the London 2012 Olympics mark the dial of the Omega Seamaster 1948 Co Axiel "London 2012" , as in previous years-see inset, which may disappoint some who were expecting to see Olympic Colored Numbers and the interlocking Olympic circles. However, as you can see the Olympic London 2012 logo is emblazoned on the case back on a yellow gold disc looking very much like an Olympic gold medal. The watch itself is the picture of elegance - a fine commemoration piece rather than a rugged portrayal of sports.
Within its 39mm polished and brushed stainless steel case, is an Omega Caliber 2202 with a Co- Axiel escapement (now a mainstay on all new Omega timepieces) on three levels and a free sprung-balance. The movement of the timepiece has undergone rigorous testing and consequently awarded the title of chronometer. A polished stainless steel bezel frames a opaline silver dial marked by a white gold vintage Omega logo, and a small seconds dial at the 6 'o'clock position bringing a touch of blue to its face . Four white gold bold Arabic Numerals mark the 3, 6, 9 & 12 dial positions while slender hour indicators mark the rest. Polished Stainless Steel Lugs hold a leather strap in place, which closes via a vintage polished stainless buckle.
This latest edition to Omega's longstanding and historic contribution to the Olympic Games is a fine example of the brevity of timekeeping tradition without being blinded by ribbons and frills.