Thursday, August 28, 2008

Cartier's Luxury Watches intertwined in History.

Cartier was founded in 1847 by Louis-Franois ,an apprentice in the jewelry workshop of his master, Adolphe Pickard. Louis had an eye for style, elegance and pristine craftsmanship. In time he took over the business located in Paris at 29 Montorgueil. As troubles in Paris subside, people want equisite well-crafted jewelry. Louis' workshop increases in size and soon he draws his own clientèle. Cartier is booming and a new venue is required. Cartier moves to 9 boulevard des Italians in the midst of the Parisian hustle and bustle.
Cartier becomes the master jeweler to Europe's Crowned heads. Opening jewelry stores in Great Britain and New York (1917), Cartier prestige grew.

Cartier (New York) moved into 653 Fifth Avenue in 1917 purchased from Mr Plant for $100 and a pearl necklace valued at One Million Dollars. Today this mansion has been given the title of NYC Landmark and the corner renamed "Place de Cartier"


In 1904 Cartier introduced it first true wristwatch, designed by Louis and named for Alberto Santos Dumont, a Brazilian aviator. In 1906 Cartier began to place jewels on the wristwatch blurring the lines between a piece of jewelry and a watch.
True to his brilliant innovative mind, in 1910 Louis created and patented the deployment folding clasp, still used by many watchmakers today.

In 1917 Cartier introduced the Tank Watch, a popular collection till today. The Tank Watch derived its name in tribute to the Allied Tank Commanders who helped defend France in World War I.

In 1933, Pasha of Marrakech commisioned Cartier to make a watch he could wear while swimming, and so an early water resistance watch was created.

Cartier has reintroduced many of Louis Cartier's designs such as the Santos, the Panther, the Pasha, the Tonneau, the Diabolo and the Tank. (I will be discussing these watches in greater depth in the near blogging future.)

Louis Cartier's innovations and designs thought up over 100 years ago still shimmer beneath jewelers show cases,and are chosen year after year. The beauty of Cartier is in its close tie to its founder who not only founded the company, but imparted a wealth of design, style and elegance to keep its success for generations to come.


Tuesday, August 26, 2008

Go for the Gold in Luxury Mens Watches.


He who wears a bold gold luxury watch imparts a sense of style, stature, and self-confidence. Gold has been used in jewelry since man has recorded history, thus it is little wonder why a gold luxury watch is still the preferred choice. Since High Quality Gold Watches are abundant, and span almost every brand, the desire for the perfect gold watch becomes quite a challenge.

1. Know your spending limit. However keep in mind that the watch is an investment to your image. An obviously cheap watch will portray a cheap image. The best way to afford a luxury watch above your means and above your dreams, is to purchase the watch from a reputable Luxury Watch internet site. Your image and your pocket will remain intact.

2. Know yourself. Stand before a mirror fully clad in suit and tie. Envision the perfect watch to complete the look. I have no doubt a watch comes to mind. Now your search begins.

3. Color - Luxury Watches are crafted in its natural color - yellow gold, rose gold or white gold. Blue and green gold does exist; however I have yet to see that hue. Rose gold, gold molten with copper, has gained popularity in recent years. White gold is gold with at least one white metal added such as nickel. Yellow gold is traditional, bold and confident. Rose gold has a distinctive warmer look. White gold is hard core and serious , imparting a sense of power.

4. Brand - See what is the hot brand among your friends and social acquaintances. Individuality is great, but recognized individuality is even better.

5. Style and Display - Square, two-toned, sleek, bulky,boxy, with gems.

6. Mechanical versus Quartz. Mechanical is more expensive. The watch is powered by the mainspring which is either wound by turning the knob or automatically wound by the motion of your hand. Not as accurate as a quartz watch but certainly an investment.

7. Functions - Chronograph: Displaying intervals of time.
Automatic Winding: Mechanical watch which winds by the motion of the hand.

Minute Repeater: Striking Mechanism with hammers and gongs for signaling hours, quarter hours and minutes.
Perpetual Calender: Making allowances for different month lengths and and leap years.

Tachymeter: Provides the speed of a moving object.

Tourbillon - presumably compensates the interference of gravity on a watch.

Water Resistance - Most jewelry watches are resistant to 30 meters. Thus resistant to light splashes of water and rain.

... and many more.

5. Comfort - Unlike your cellphone, your watch hugs your wrist 18 hours a day. Comfort is of utmost important.

6. Do your research. A Luxury Watch is for life.

7. Once you have purchased your watch, constant care is of utmost importance to retain the appearance and the precise functioning of your watch.

Breitling is the Official Timekeeper of Red Bull Air Race World Championships.

In July 2007 Breitling became the Red Bull Air Race's official timekeeper. Breitling is renowned for its watches geared to the World of Flight. Red Bull Air Race World Championships features the best pilots in a competition based on incredible speed, precision maneuvers and skill. The pilots fly in lightweight, agile planes with speeds until 370 kilometers per hour, navigating a low-level aerial track comprised of air-filled pylons. In 2008, Red Bull is amazing thousands of spectators in 9 different cities across the globe. Each Red Bull race is unique with a spectacular back drop whether over a rolling landscape, water,natural wonders, land or in the heart of a city , this new innovative sports will quicken your pulse and raise your head. From, Abu Dhabi to San Diego to Rotterdam, London, Budapest and then onto Porto, Spain TBC and Perth.

All the while flying high with gut wrenching speed and mind blowing precision, pilots are individually timed, having to complete giddy ascents, tight turns and sharp dives through the pylon course , known as air gates. Breitling is timing the competition with definite precision. Breitling not only times the event but exhibits its colors with Nigel Lamb, a British pilot maneuvering his MX2.

The Red Bull Air Competition signifies Breitling's constant commitment to flight.

Monday, August 25, 2008

The Key to Corum

The Key. Corum's symbol. A key opens a locked door. Corum has flung the door open onto a vast world of vividly imaginative watches catering to many different tastes. Corum unlocked the hearts of many collectors and watch wearers alike. Search through Corum's collections and you will find a watch you will love.

Founded in 1955 in La Chaux - de - Fonds, Switzerland, by Gaston Ries and his nephew, Rene Bannart, Corum quickly became recognized as a trend setting watch brand. Uncle and Nephew started small, as a private label watch factory, and within a year turning into its own brand Corum. IN 1956 the first Corum Watch made its debut. For 40 years the pair created one-of-a kind imaginative watches, still sought after by vintage watch collectors.
Corum decided to maintain the success of Corum into the 21st century, Corum needed a boost, some fresh ideas, and thus to start the millenium off on the right foot, Severin Wunderman became the new owner. In 2004 his son, Micheal, became president. In addition, in 2007 Corum added to their team, Antoine Calre as Appointed Chief Executive Officer, bringing with him a rich knowledge and experience in Watchmaking. He oversees the entire process from the first seeds of design to customer service. Severin Wunderman died, at his home in France, on June 26th, 2008. He will be sorely missed. On August 18th, 2008 Corum announced Serge Weinberg, will replace Severin Wunderman as New Chairman of the Board.

Corum's name stems from the Latin word Quorum meaning
"The minimum number of members whose presence is necessary to make the proceedings and decisions of an assembly or society valid. It is then said a Quorum is reached."
The number of a Quorum is very definite depending on the society,

The key is the key to perfect time, and the last person to arrive at a meeting whereby a decision has to be made is the key that unlocks the process. Without that one final person the door is closed and no decision can be made.



Corum's Selection of Watches that have found the key to my heart is the Corum Bubble - named for the 11mm thick domed sapphire crystal. A Collection of watches stemming, in 2000, from the ideas of its . then, new owner, Severn Wunderman. With Corum's huge variety of styles, it is impossible to portray "Corum's Style" in terms of color, shape and size. I can portray Corum's style in the perfect craftsmanship, cutting-edge designs, and the success in creating the perfect image for the wearer.

Thursday, August 21, 2008

Tom Brady Limited Edition 800 Series Chronograph by Movado

Tom Brady recently became a Movado Ambassador , joining Movado's already impressive list of talents in the Movado art of the performance campaign new Movado Series 800.

Who is Tom Brady? Tom Brady is a household name in the world of Football. Although he has an impressive list of accomplishments, he is best known as a quarterback for the New England Patriots which he joined in 2000, and has established himself as one of the leading quarterbacks in the NFL today. Tom Brady has led the New England Patriots to the Championships an impressive three times: Super Bowl XXXVI at age 24; Super Bowl XXXXVIII at age 26; and SuperBowl XXXIX at age 27. In addition, he has earned multiple MVP awards.

Now that you know his track record, it is no surprise that Tom Brady is one of the Movado Ambassadors, and has a Sports watch in his name. He knows how to play time and is recognized for his impeccable timing on the field.

The Tom Brady Watch from Movado sports textured dial and an XtremeResin strap, reinforced with Kevlar. This watch is built to withstand the high impact sport of Football. A steel case with a rotating bezel, and Sapphire Crystal case back to ensure the ultimate protection against scratches and blemishes. It is available in black or silver dial with luminescent markings.
The rotor is Custom designed with Tom's #12. Finely crafted Swiss automatic movement with precise chronograph function. The production is limited to 500 pieces world-wide and it costs somewhere in the range of $2,500.00.

In addition Movado has a non-celeb Collection of Series 800 with are available in a wide range of colors.

Tuesday, August 19, 2008

The Mechanical Digital Luxury Watch.

At first glance, the De Grisogono Meccanico DG, looks like your good-quality digital watch. Look again!

This hand wound watch is actually entirely mechanical, with absolutely no digital components.

How does it work? The upper half of the watch is your conventional analog display, and the bottom portion is a numerical display controlled by 651 mechanical components. 23 cams connected to a set of gears collaborate in unison to trigger the change of hours and minutes The digital display utilizes 23 horizontally and vertically positioned micro segments. The Vertical segments are 9 mm high and weigh 25 milligrams. The Horizontal segments are 2.90 mm lengthwise and weigh a mere 10 milligrams. The segments have four sides: two opposing visible faces with colored strips and two opposing unmarked faces. As the time changed, the segments rotate by 90°, thereby displaying the correct change. The change, which can include 1 to 12 segments, occur in a blink of an eye. The watches digital numbers provide an illusion of the quartz watch, as the strips create a vivid contrast to the interior blackness of the watch.

For the skeptics in our midst De Griscono has crafted a transparent dial plate, so that the intricate mechanical workings of the timepiece can be carefully scrutinized.

This watch is an interesting piece as it is a true testament to the survival of the mechanical watches. In a previous blog of mine, I wrote about the quartz scare of the late 1960's early 1970's. A difficult time for mechanical watch manufacturers. A time when they thought they would lose all they had accomplished to a "Quartz Generation. This Watch testifies to the survival and the recent revival of Mechanical Watches.

This watch boasts a 35 hour power reserve, quite remarkable if you think about the two completely different displays.

The De Grisogono Meccanico timepeices are limited edition of just 177 exceptional timepieces. Available in titanium, titanium and red gold, titanium and rubber and titanium and platinum.

Monday, August 18, 2008

Omega Ambassader swimmer Michael Phelps Wins 8 Gold Medals.



Micheal Phelps, an Ambassador for Omega Luxury Watches has torpedoed into the History Books by winning a remarkable 8 gold medals. Micheal Phelps an Omega Ambassodor. Michael Phelps has made history, winning an amazing 8 medals. He won the "100 meter Butterfly" by a mere 100th of a second, beating Milorad Cavic. A second in time seems so minuscule, but to be able to measure time in 100th of a second, and to name a winner that is accuracy. That is Omega. Micheal Phelps set seven world records, and beat one Olympic record. Micheal Phelps swims laps in seconds, and it is quite fitting that he has a line of Omega Watches in his name.

The selection includes: Seamaster Planet Ocean Chronometer.
Water resistance: 600-2000 meters.
Movement: Caliber - Omega 2500
Self Winding Chronometer
Co-Axiel escapement movement
48 Hour power reserve.

Domed scratch-resistant Sapphire Crystal, Stainless Steel Case and black dial.



Seamaster Planet Orange Chrono- No doubt about it, this is a swimmers watch.
A calibre Omega 3313. This watch sports a Chronograph feature. A feature that is an essential for serious swimmers. It allows you to precisely time yourself in the pool. The Chronograph is a self-winding movement with column wheel mechanism as well as Co-Axial Escapement for precision stability and durability of the movement. The Watch is crafted with a free sprung balance, including date, hour, minute and continuous small seconds hands, central chronograph hand.

Water resistance of 600-2000 meters. Domed Scratch Resistant Sapphire Crystal. Power Reserve: 52 Hours.



The Seamaster Apnea with Caliber: Omega 3601. This watch is a self-winding chronograph with Free diving timing display for a 14 minutes dive. Water Resistance 300-1000 meters.








The Seamaster Apnea is protected with an anti-reflective Scratch-resistant sapphire crystal. Self winding Chronograph with free timing diving display for 14 minute dive.

A perfect selection of swim watches that do not have to be left poolside, and which carry the name of the greatest swimmer whose stunning victories are still roaring in the ears of all.