No introduction necessary for Rolex. It is a watch brand synonymous with success particularly in the business and sporting arena.
A Rolex glinting below a starched cuff sleeve, hints at great achievements and a certain knowing that this man is the real deal. A Rolex is an image maker - no doubt about that - not to mention the infallible resale value. I once asked a business associate of mine the reason why he keeps buying Rolex's'. His answer was colored by the recent news of the terrible tornadoes and other natural disasters,
"Simple enough, " he said, "If anything happens, I will just strap the Rolex's all the way up each arm" I got his point. Quips aside, Rolex watches are definite security items, and I suppose one can say "One can never be too thin, too rich or own too many Rolexes."
Rolex heeds to the call of enthusiastic Rolex collectors by constantly unveiling newer more brilliant mouth watering models which sends the "I must have one" tingles up and down ones spine and ending in the tips of ones fingers. The most recent "I must have model" is the newest edition to Rolexes 1963 Cosmograph Daytona collection. The Cosmograph Daytona is closely linked to the exhilarating automobile racing sports and named after one of the most renowned speedway's in the world - the Daytona International Speedway in Daytona Beach Florida. In fact Rolex sponsors the Rolex 24 at Daytona, which is a 24 hour race of endurance held every year around the last weekend of January.
The Rolex Oyster Perpetual Cosmograph Daytona evokes a passion for racing and a passion for precision in its measuring. The Chronograph movement can measure periods of time within an 1/8th of a second and a highly readable tachometer is forged into the bezel. The bezel itself is a culmination of intense research and development by Rolex creating a unique monobloc black Cerachrom comprised of an advanced ceramic compound which is highly resistant too scratches, corrosion and fading. The bezel numerals and symbols on the bezel are not simply engraved, but actually a complicated chemical process accomplished by depositing a fine layer of pink gold utilizing a magnetron sputtering PVD process.
Beneath a dial sporting perfectly placed sub dials, lies a precise chronograph, which has successfully undergone all the rigorous testing achieving the award of Chronometer by the COSC. The calibre 4130 movement, introduced in 2000, contains a Rolex designed column wheel and vertical clutch. The calibre 4130 has become increasingly reliable and precise over the last decade by reducing complexity and enabling a smoother function, The calibre 4130 harbors a Parachrom hairspring, which is crafted from a cutting edge alloy able to entirely resist magnetic fields and is ten times more shock absorbent than the regular hairspring materials. The hairspring is equipped with a Breguet overcoil.
The aesthetics of the watch is highly pleasing to say the least. The warm rich chocolate brown of the dial accentuates the Gold Arabic Numerals and 18ct pink gold hands. An American Alligator (Alligator mississippiensis) black leather strap fastened by an 18ct Everose gold Oysterlock folding clasp equipped with a sturdy safety catch ensures your Rolex Oyster Perpetual Cosmograph Daytona won't go astray. Large enough to be noticed, and small enough to maintain noticeable discretion, the 40mm 18ct Everose gold case is sporty yet elegant. A Screw down case back with Rolex fluting and screw-down, Triplock triple waterproofness system ensures 100 meters water resistancy.
The Calibre 4130 automatic movement is wound by a Bidirectional perpetual rotor on ball bearings.
Dependable phosphorescent material fills the hour markers and hands enabling read outs in dark conditions.
Functions include chronograph capable of measuring up to an 1/8th of a second, 30 minute and 12 hour totalizers, Tachymeter, small seconds at 6 'o'clock and stop seconds for precise time settings allow for maximum time tracking benefits wrapped up in a package of great worth and high regard.